Rouven Leuener is group head of digital product at Neue Zürcher Zeitung, one of the oldest German-language newspapers in Switzerland. He took the lead on digital innovation five years ago and shared his experience of experimenting with dynamic ‘paygates.’
‘Don’t make users work harder, make content more engaging’
The third session of news:rewired – digital stories focused on digital news design as a key element in drawing readers to news content and keeping them engaged.
Our panel discussed user experience, focusing particularly on the importance news readability, site journeys, and ensuring audiences come back at a later date.
As it happened: How news organisations approach user experience
Digital news design is a key aspect of drawing readers to your content and keeping them engaged. The focus of the third session of news:rewired – digital stories was on user experience. Our panel looked at the importance of news readability, site journeys and how to ensure audiences return.
Our panel included: Martin Belam, principal consultant, Emblem; Grig Davidovitz, co-founder, RGB Media; Kate Ortega, deputy graphics editor, The Wall Street Journal; Marc Downer, user experience consultant, Adido.
Kathryn Corrick, strategic communications consultant, acted as the session’s moderator.
Collection of tips, articles and resources on news site design and user experience
On Thursday 6 December Journalism.co.uk will be running its next digital journalism conference, news:rewired – digital stories. One of the sessions planned for the day will look at site design, user experience and news readability, with speakers including Martin Belam, principal consultant, Emblem; Grig Davidovitz, co-founder, RGB Media; Kate Ortega, deputy graphics editor, The Wall Street Journal and Marc Downer, user experience consultant, Adido.
Ahead of the conference we’ve compiled some related reading (and listening) for delegates interested in learning more about user experiences in digital news, the approaches being taken by some news outlets and what recent research has revealed.
Announcing Adido as latest sponsor of news:rewired – digital stories
Award-winning digital agency Adido are the latest sponsor of digital journalism conference news:rewired – digital stories, which takes place on Thursday 6 December.
Adido’s user experience consultant Marc Downer will join the user experience panel at news:rewired – digital stories, to discuss the ways users interact with news on mobile devices, including a look at factors such as “the bailout point” and “keeping the finger happy”, as discussed in a recent eye-tracking study from Poynter.
Tickets for news:rewired are selling fast, but there are still some available which can be purchased at this link for just £130 (+VAT). Lunch and refreshments will also be provided at the day-long event, as well as networking drinks afterwards.
There is also a news:rewired PLUS ticket option for just £310 (+VAT), which includes both a day’s intensive training on the Wednesday (5 December) and the day-long conference on the Thursday (6 December). Delegates can choose one of two options for the day of intensive training: Introduction to Data Journalism, run by Paul Bradshaw or Online Media Law, run by David Banks.