A guest post from news:rewired speaker and SEO and content strategy consultant Malcolm Coles When national news organisations like the Mail or the BBC take an interest in your specialism, they can siphon off all your search traffic. All of a sudden, you go from being the number one result on Google for a given […]
Thoughts from our speakers: Malcolm Coles on taking SEO beyond written content
In the final two weeks before news:rewired we’ll be publishing some thoughts from our speakers on the subject of their session. We asked content strategy consultant Malcolm Coles whether online publishers should think beyond written content when it comes to SEO and about things like page design