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UBM Medica tops list of publishers represented at news:rewired

news:rewired – beyond the story is an event aimed at journalists and communications professionals who want to make their content more powerful using digital media tools. We hope it will address specialist publishers or those with a niche interest or audience in particular, whether that’s by community, interest or platform – but which companies are taking SEO, linked data and online business models most seriously and sending along delegates?

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Links: What is linked data and why does it matter to journalists and publishers?

Following the success of previous panel discussions about data journalism at news:rewired events, we wanted to focus on the potential of linked data for news and media organisations this time around. We’ve collected together some useful websites, blog posts and tools to give you an introduction to linked data.

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Links: the digital production desk – more platforms, more potential?

We’re back with more links and resources around some of the discussion topics planned for news:rewired – beyond the story. In this post we’ve collected some tips and articles of interest relating to the digital production desk session, which features speakers Jonathan Richards, Martin Stabe and Vicky Taylor, discussing: the move to digital platforms and production desks; the new tools and opportunities on offer and also how to apply traditional skills to the new media environment.

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Links: Gaming and journalism – what can we learn?

The final session of news:rewired – beyond the story will look at how elements of computer, video and social gaming could be used by journalists and media organisations. We want to get you thinking about how gaming technologies, storytelling techniques and relationships between games and their players might be incorporated into journalism.

It might not be something you’ve thought about before, but there’s already some pretty interesting research and blog posts being written on the subject, which we’ve rounded up.

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Announcing the final session: Are we ready to play the journalism game?

In the final panel debate of Journalism.co.uk’s news:rewired event in June, the nouveau niche, Philip Trippenbach, an interactive producer and games designer, declared to our delegates that “video games are the future of journalism”.

It’s important for us to realise that games are a medium just like text and pictures. As complex data sets become more and more available, the interactivity around it becomes more important – video games are a great way of doing that.

In this way, ‘games’ could provide an opportunity to do something different with data, something which really draws the reader into the news and involves them in the creation or impact of the story. It touches on many of the key terms in journalism today – interactivity, personalisation, engagement.

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Links: Branding and entrepreneurialism – standing out from the crowd

Here are some more useful links and resources on topics up for debate at news:rewired – beyond the story.

This time we’re looking at Branding and entrepreneurialism, with Rory Brown, Molly Flatt, Rick Waghorn and Alex Wood, getting advice from those who have already bought the ‘making it on your own’ T-shirt and those who are just taking their first steps as an entrepreneur in the media business. And it’s not just about the individual, or startup – what about long-established news organisations? How should they be balancing and communicating their own business brands with that of their individual journalists? Or is branding really the journalist’s domain at all?

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Links: Building an online community from scratch – what does it take?

As part of the build-up to news:rewired we want to give you some food for thought before each of our sessions.

So we’ll be posting a collection of tools, links and ideas relevant to each of the subjects up for discussion. Think of it like a reading list or a starting point for questions on the day.

First up is Building an Online Community from Scratch with Ed Walker, Neil Perkins and Anthony Thornton and some key blog posts from the speakers themselves and other experts.

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