In the era of Snapchat, Vine and Periscope, some news organisations are still investing time and resources into making longer videos for the web. So what goes into producing these videos and is there an ideal length and format that makes people stay and watch?
This panel – at the news:rewired conference in London – that looked into the matter was made up of:
- Yonni Usiskin, executive producer, Vice News
- Matthew Danzico, founder, BBC Pop Up
- Nicholas Minter-Green, president, Economist Films
Moderated by: Sandra Gaudenzi, head of studies, IF Lab
