The Telegraph, News Broadcasting Digital and The News Movement are using platforms like YouTube and TikTok to create new revenue streams. Or are they just chasing the algorithm?
Why publishers can no longer ignore social video
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December 2024
The Telegraph, News Broadcasting Digital and The News Movement are using platforms like YouTube and TikTok to create new revenue streams. Or are they just chasing the algorithm?
Generative AI is advancing at an unprecedented speed and newsrooms will find it harder to keep up if they completely reject the tech, says the physicist and serial entrepreneur
The publisher uses reader comments to surface stories that journalists would have otherwise missed, enhancing the value of its subscription offering
It is no wonder that readers do not like or trust the news when it is not created to respect them and their time, says a media visionary
How News UK and Reach plc are building their own first-party advertising platforms to take command of new commercial opportunities